Marcas de luxo temem que coronavírus leve a sumiço de chineses

Marcas de luxo temem que coronavírus leve a sumiço de chineses ricos na temporada de desfiles - 30/01/2020 - Mercado - Folha

Kris Wu, Luhan, Yang Mi, Cai Xukun, Zhou Dongyu – the Chinese celebrities helping Western luxury brands like Gucci, Louis Vuitton and Cartier conquer Chinese millennials

Coronavirus in China: luxury brands turn to WeChat, AI and influencers amid home quarantines and rising national pride

Is China's luxury market really 'Covid-proof'? Chinese demand for Dior gave LVMH a US$10 billion boost, thanks largely to millennial and Gen Z online shoppers

Kris Wu, Luhan, Yang Mi, Cai Xukun, Zhou Dongyu – the Chinese celebrities helping Western luxury brands like Gucci, Louis Vuitton and Cartier conquer Chinese millennials

Coronavirus in China: luxury brands turn to WeChat, AI and influencers amid home quarantines and rising national pride

Coronavirus in China: luxury brands turn to WeChat, AI and influencers amid home quarantines and rising national pride

Kris Wu, Luhan, Yang Mi, Cai Xukun, Zhou Dongyu – the Chinese celebrities helping Western luxury brands like Gucci, Louis Vuitton and Cartier conquer Chinese millennials

Luxury Brands Digital Marketing That Worked in China During the COVID-19 Crisis