12 K-pop stars who became luxury brand ambassadors in 2023
The enormous net worth of South Korea's power couple and Crash
Bolstering brands: Tap into the powerful influence of South Korean
Beyond Security: South Korea's Soft Power and the Future of the
Celebrities, Media Room
Luxury brand: what it is and how it is categorized — TFR
Top luxury brands replaced Hollywood stars with these Hallyu
K-pop Stars, Luxury Labels Come Together During Frieze Seoul – WWD
Hello, South Korea: Meet the Country Behind Hallyu: DK Eyewitness
Louis Vuitton Stages Monumental Pre-Fall 2023 Show In Seoul – WWD
Meet the highest-paid K-drama actress right now; and it's not
Hallyu 2.0: The New Korean Wave in the Creative Industry