The blockchain playbook: From LVMH's Aura to Arianee

Prada and Cartier join the LVMH Aura blockchain consortium - Ledger Insights - blockchain for enterprise

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Blockchain Will Transform The Future Of Luxury. Here's How

Aura Blockchain Consortium: Richemont, LVMH & Prada Group join forces for global luxury platform

Time for VeChain to make some moves. The market is ready.. : r/Vechain

Loro Piana welcomes new era of traceability with the Aura Blockchain Consortium - LVMH

Aura Blockchain Consortium announces exclusive knowledge partnership with Bain & Company

The blockchain playbook: From LVMH's Aura to Arianee

Mercedes-Benz joins Aura Blockchain Consortium as fifth Founding Member

How Luxury Fashion Learned to Love the Blockchain

Prada, Page 3

Full article: Blockchain adoption in the supply chain – a game theoretic perspective: the case of the diamond industry