Luxury blockchain consortium Aura makes a media fumble, replaces

Powering the Luxury Industry with Blockchain Technology: LVMH, ConsenSys and Microsoft announce AURA - RFID Card

No more fake copies: Luxury brands to use blockchain that will allow consumers to verify products - The Economic Times

AURA – The Aura Blockchain Consortium

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

EVRYTHNG partners with Arianee blockchain for luxury goods traceability - Ledger Insights - blockchain for enterprise

Collaboration Is Key for Luxury Blockchain Consortium

Crypto is crashing but the tech behind it could save luxury brands billions

Blockchain Will Transform The Future Of Luxury. Here's How

The blockchain playbook: From LVMH's Aura to Arianee

Major semiconductor firm Infineon launches blockchain hardware security solution - Ledger Insights - blockchain for enterprise

Aura - Recent News & Activity

Rakuten partners with blockchain traceability and rewards companies - Ledger Insights - blockchain for enterprise

AURA: The First Luxury Blockchain

Two new blockchain anti-counterfeit products announced - Ledger Insights - blockchain for enterprise

Blockchain Offers 'Better Repair and Care Services' for Luxury Products: LVMH CIO