Tom Ford abandons 'see-now-buy-now' after one season

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A year is a long time in Fashion; with the news of TOM FORD dropping 'See now, Buy now', what does it mean for the rest of the fashion industry?

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Tom Ford abandons see-now-buy-now

One of the most rare, precious, and expensive ingredients in a perfumer's arsenal, oud wood is often burned in the incense-filled temples of bhutan. Exotic rose wood and cardamom give way to a smoky blend of rare oud wood, sandalwood and vetiver. Tonka bean and amber add warmth and sensuality.

Tom Ford Oud Wood Eau de Parfum, 30 mL

Tom Ford Bids Farewell to See-Now-Buy-Now – WWD