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Looking out: 7 unexpected brand extensions and mashups - Outside
Stretching Success: Do You Need A Brand Extension Strategy?
PDF) Drivers of successful luxury fashion brand extensions: cases
What Is Branding? The Branding Journal
Brand Extensions in the Luxury Industry
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Managing Luxury Brands: A Complete Guide to Contemporary Luxury Brand Strategies
A) This schema describes an engineering-based behavioral science
Managing Luxury Brands EBS: Brand Extensions
Best Practices For Successful (PIM) Solutions
PDF] Brand extensions into the hospitality industry by luxury