How Eileen Gu's Chinese choice paid off big dollars: endorsing everyone from Louis Vuitton to Luckin Coffee, the Olympian could earn up to US$100 million – but still risks being cancelled
Report Library
Report Library
How Eileen Gu's Chinese choice paid off big dollars: endorsing everyone from Louis Vuitton to Luckin Coffee, the Olympian could earn up to US$100 million – but still risks being cancelled
Eileen Gu is officially everywhere : r/China
Praise for Eileen Gu breaks Chinese social media
Eileen Gu, China Olympic star's endorsement deals are huge
Eileen Gu has made big bucks as the face of more than 20 brands in China, raking in $31.4 million in endorsement deals in 2021 alone
Miranda Yuan on LinkedIn: Eileen Gu cashed in 200 million RMB from global brand sponsorships
Gold Medalist Eileen Gu is Poised Break Out as a Global Endorsement Star
Eileen Gu cashed in 200 million RMB from global brand sponsorships