How diamonds became immortal?
De Beers Invented Engagement Rings With an Ad Campaign - Videos - NowThis
De Beers Revives Iconic 'A Diamond Is Forever' Campaign, Says Will Not Sell LGD Engagement Rings - India's leading B2B gem and jewellery magazine
My favourite ad of all time: DeBeers 'A diamond is forever' from 1938 onwards - Mumbrella Asia
Tiffany & Co. Marks 130th Anniversary of Classic Setting With Campaign – WWD
A look back to when De Beers changed the rules of engagement, Marketing
The Engagement Ring Story: How De Beers Created a Multi-Billion Dollar Industry From the Ground Up
In New Campaign, GIA Emphasizes Emotion Over Education
Diamonds Aren't Forever: The Story of De Beers
The 10 Most Successful Ad Campaigns of All Time and How They Came to Be :: d. drew design, a classic design and marketing company :: Surprise, AZ
De Beers - Wikipedia